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ESCORT Focuses Media Campaign for Award Winning ESCORT Live™ Ticket Protection Network on Premium Detector Models

ESCORT Inc., the industry leader of radar detection technology, continues its stepped up demonstration of its multi-award winning ESCORT Live™ real-time ticket protection network and the network's connection with its class-leading line of radar and laser detectors through a string of New York City press events and shows continuing through June.

New York City, NY June 25, 2012 -- ESCORT Inc., designer and manufacturer of the world's best premium automotive accessories, continues with its widespread 'social network for the road' media campaign featuring live demonstrations of its ESCORT Live™ ticket protection app. The stepped-up campaign continues in the Big Apple through June and focuses on the ESCORT Live™ ticket protection network and its support of ESCORT's class-leading radar and laser detectors including the all-new ESCORT SmartRadar™ Bluetooth Enabled Radar/Laser Detector. ESCORT will be at multiple major media and press events in New York City including both the GDGT Live and CEA Lineshow events this week.

"We are intensifying our ESCORT Live™ press campaign with a focus on ESCORT Live's™ compatibility with our line of test winning radar and laser detectors including the PASSPORT 9500ix, 8500 X50 and SmartRadar™ detectors. All are designed to easily take advantage of the ESCORT Live™ ticket protection app," said Ron Gividen, ESCORT PR Director.

ESCORT will be demonstrating both the ESCORT Live™ ticket protection app and its windshield mount detectors including the new SmartRadar™ supercharged radar/laser detector at both major New York City press events this week: GDGT Live on Monday and then Wednesday and Thursday at the CEA Lineshow. GDGT Live is scheduled for June 25, 7 - 10 pm, at the Altman Building (135th West 18th ST) - the CEA Lineshow is scheduled for June 27, 10 - 5:30 pm and June 28, 10 am - 3 pm at the Metropolitan Pavilion (125th West 18th ST).

"Industry experts continually rate ESCORT as the leading innovator and designer of the most advanced radar and laser defense on the market," said Gividen. "The new SmartRadar™ detector provides drivers a best-in-class out-of-sight radar detector that connects seamlessly with our ESCORT Live™ ticket protection app for their smartphone."

ESCORT SmartRadar™ is a supercharged, out-of-sight radar/laser detector with built-in Bluetooth® wireless technology. The SmartRadar™ unit, similar to the PASSPORT series of radar and laser detectors including the 9500ix and 8500 X50, is designed to easily connect with ESCORT Live™, ESCORT's multi-award winning ticket protection network.

The real benefit of the new SmartRadar™ unit is its seamless connectivity to the award-winning ESCORT Live™ ticket protection app. Once connected, drivers have instant access to real-time shared alerts passed through the Live™ app network.

Repeatedly called out in prominent reviews as a leading new technology (Edmunds 'top ten best new product', Popular Mechanics Editor's Choice, a Car and Driver 'Top Ten Most Promising New Technology' award winner and a CNET 'must see' new product), ESCORT Live™ uses Bluetooth technology embedded in SmartCord® Live™ cords and a unique app for the driver's smartphone. When alerts are detected, they are transmitted to the ESCORT Live™ "cloud" and then broadcast across the ESCORT Live™ network, notifying drivers of potential ticket threats.

"ESCORT compatible radar detectors including the PASSPORT series and SmartRadar™ models, when connected with the award winning ESCORT Live™ ticket protection app, provide ticket protection technology and road awareness unmatched in the industry," Gividen added.

The smartphone app also provides ESCORT's test-winning Defender® database of red light and speed-ticketing camera locations and speed traps as well as patented GPS features including posted speed limit information, over-speed limit alerts, live traffic for route optimization and more.

For more information on the award winning ESCORT Live™ ticket protection app and ESCORT's complete line of premium automotive products, visit ESCORTinc.com or call the company direct at 800-964-3138.

An exclusive ESCORT SmartRadar™ Apple® Pack is available at select Apple® Stores nationwide and on http://store.apple.com/us

About ESCORT Inc.
ESCORT Inc. is the leading manufacturer of high-performance radar and laser detectors, the patented ESCORT Live™ real-time ticket protection network, commercial fleet ESCORT SmartOffice™ rugged mobile PC, ESCORT MobileTV™, Guardian Alert reverse obstacle detection systems, Entourage GPS-enabled navigation and tracking products, ESCORT QuickStart™ and other Drive Smarter products. ESCORT manufactures products under the ESCORT, PASSPORT, REDLINE, SOLO, Vector and BELTRONICS brands. The company is headquartered in West Chester, Ohio, with its principal manufacturing facility located in Mississauga, Ontario, Canada

Facts on radar detectors and speeding tickets:

  • Radar detectors are legal in 49 states (only Virginia prohibits their use)
  • Multiple public domain sources reveal that more than 50 million drivers receive a speeding ticket in the United States each year - about one in every four drivers
  • According to trafficticketsecrets.com the average speeding ticket costs $150.00 and the average insurance premium increases $900 over the course of three years

Editorial Contact:
Ron Gividen
513-870-8500