Company News

From Escort Radar

May 20, 2013

ESCORT Inc., designer of the world's best radar detector, confirmed details today about employees receiving a free, paid lunch on behalf of ESCORT's apparently satisfied customers, in return for ESCORT's employees who go to great lengths to support and serve customers.

West Chester, OH May 20, 2013 -- ESCORT Inc., designer of the world's best radar detectors, confirmed details today about employees receiving a free, paid lunch on behalf of ESCORT's truly satisfied and appreciative customers. A thankful contingent of ESCORT radar detector owners have pooled their efforts and paid for a complete pizza lunch for ESCORT's employees in return for the company's dedication and response to them.

“Our award-winning customer service goes beyond product performance. Imagine our pride when we were called by a group of our customers who had united and purchased a 'thank you' lunch for our Service Experts...”

"We continue with our ESCORT Live™ press campaign which is receiving outstanding media attention for the recently introduced award-winning smartphone app. Our focus is on ESCORT Live's™ compatibility with our test winning detectors including PASSPORT 9500ix, 8500 X50 and, the all-new SmartRadar™ detector, all designed to easily link with the ESCORT Live™ ticket protection app," said Ron Gividen, ESCORT PR Director.

ESCORT forum users began several months back to discuss and then communicate their strong desire for a specific engineering design and feature set found in a previous product be added into one of ESCORT's current class-leading radar detectors. Those requests were communicated to one key ESCORT employee who oversees the forum, Larry Clark. Larry worked with the users, making suggestions along the way to help move their request all the way up to the company President.

John Larson, ESCORT President and CEO, accepted their request and directed that it be accomplished.

The new addition, which increases the advanced radar detector users' ability to control the response and performance of the detector, was well received by the radar detector community.

So much so, they insisted on returning the favor by ‘buying lunch' for all ESCORT employees.

Those loyal customers used the ESCORT Forum to share their plan to buy lunch for ESCORT's Experts. They arranged to have local Cincinnati pizza chain, La Rosa's, serve ESCORT employees lunch on May 20th at the radar detector innovator's world headquarters in West Chester, Ohio.

"This is to thank ESCORT for listening to our requests in providing the recent REDLiNE (radar and laser detector) software update adding Ka segmentation and other requested toggle settings," said one frequent blogger and current ESCORT customer.

And one good gesture, in turn, begets another.

In an open letter addressed to the loyal customers on the ESCORT forum, Larson replied:

"To The Great Forum Members at,

Thank you for your passion, your persistence and your vision. If it weren't for the forum members, your letter writing campaign and passion for the brand we would not have this exceptional new version of the Redline.

It all starts with the customer and we won't forget it! If it weren't for you, we wouldn't have the opportunity to come to work every day and work to design the best detectors in the world. We promise to keep pushing the envelope of innovation and to do it with input from great customers like you," wrote Larson.

Larson's push to respond to the forum members' requests is one more manifestation of his overall efforts to lift ESCORT's Customer Service response to be the best in consumer electronics. Larson frequently reminds all ESCORT employees through regularly scheduled Voice-of-the-Customer meetings that ESCORT exists to ultimately provide the customer with what they want.

Both the forum members' comments and plans, and in return, President Larson's open letter, were exchanged by the forum host, Mr. Clark (Larry, to all of the forum regulars).

In an update to company employees, Larry wrote:
"The hosts, or group who united to buy lunch for ESCORT, are all members of, a popular radar detector related forum. Many of that site's bloggers also regularly participate in the ESCORT Radar Forum. Independent of ESCORT, the satisfied customers came up with the plan and contacted both the local pizza chain to serve, and ESCORT, for lunch. News of the proposal spread quick among the forum members ( ).

Upon the initial contact to ESCORT, the firm asked that the satisfied customers donate their collection to a charity of their choice to which the forum members politely refused – they demanded to say 'thank you' to ESCORT employees for their outstanding service."

So pizza for lunch it is. Employees and media are invited to the ESCORT headquarters, May 20, beginning at 11:30 AM. Forum members were invited as well but, being a national forum, most members who live across the country will not get the chance to join the employees...but they'll be talking with them on the forum.

For more information about the ESCORT Radar Forum, the PASSPORT 9500ix™ radar detector and ESCORT's complete line of premium automotive accessories, visit or call 800-964-3138.

About ESCORT Inc.
ESCORT Inc. is the leading manufacturer of high-performance radar and laser detectors, the patented ESCORT Live™ real-time ticket protection network, commercial fleet ESCORT SmartOffice™ rugged mobile PC, ESCORT MobileTV™, Guardian Alert reverse obstacle detection systems, Entourage GPS-enabled navigation and tracking products, ESCORT QuickStart™ and other Drive Smarter products. ESCORT manufactures products under the ESCORT, PASSPORT, REDLINE, SOLO, Vector and BELTRONICS brands. The company is headquartered in West Chester, Ohio, with its principal manufacturing facility located in Mississauga, Ontario, Canada

Editorial Contact:
Ron Gividen