ESCORT Expands Media Campaign: Award Winning 9500ix and SmartRadar Detector Featured with ESCORT Live™ Ticket Protection Network
ESCORT Inc., the industry leader of radar detection technology, continues its stepped up demonstration of its multi-award winning ESCORT Live™ real-time
ticket protection network and the network's connection with its class-leading radar and laser detectors including the 9500ix and SmartRadar detectors at this week's Boston
GDGT Live press event.
Boston, MA, October 16, 2012 -- ESCORT Inc., designer and manufacturer of the world's best premium automotive accessories,
continues with its widespread 'social network for the road' media campaign with live demonstrations of the ESCORT Live™ ticket protection app. The expanded campaign
also features press demonstrations at this week's Boston GDGT Live event and focuses on the ESCORT Live™ ticket protection network's connectivity to ESCORT's
class-leading radar and laser detectors including the all-new ESCORT SmartRadar™ Bluetooth Enabled Radar/Laser Detector and the award winning PASSPORT 9500ix GPS
'intelligent' radar detector. ESCORT will be demonstrating both at the GDGT Live show Tuesday evening.
"We continue to expand our ESCORT Live™ press campaign with a focus on the ESCORT Live™ ticket protection app's compatibility with our test winning
radar and laser detectors including the PASSPORT 9500ix, 8500 X50 and SmartRadar™ detectors. All are designed to easily take advantage of the ESCORT Live™
ticket protection app," said Ron Gividen, ESCORT PR Director.
ESCORT will be demonstrating both the ESCORT Live™ ticket protection app and its windshield mount detectors including the new SmartRadar™ supercharged
radar/laser detector at GDGT Live, Boston. GDGT Live is scheduled for October 17, 6 - 10 PM, at the Bijou Nightclub (51 Stuart Street). The GDGT Live Boston show features
a unique press and public format - the first hour, 6 - 7 PM, is reserved exclusively for Press and VIP previews and then is immediately followed by a general public open
event from 7 – 10 PM.
"ESCORT is repeatedly named the leading innovator and designer of the most advanced radar and laser products available in the market," said Gividen. "Our
new SmartRadar™ detector provides drivers a class-leading out-of-sight radar detector that connects seamlessly with the ESCORT Live™ ticket protection app
designed for their smartphones."
ESCORT SmartRadar™ is a supercharged, out-of-sight radar/laser detector with built-in Bluetooth® wireless technology. The SmartRadar™ unit, similar to
the PASSPORT series of radar and laser detectors including the 9500ix and 8500 X50, is designed to easily connect with ESCORT Live™, the multi-award winning ticket
protection network.
The real benefit of the new SmartRadar™ unit is its seamless connectivity to the award-winning ESCORT Live™ ticket protection app. Once connected, drivers
have instant access to real-time shared alerts passed through the Live™ app network.
Frequently seen in national reviews as a leading new mobile technology (Edmunds 'top ten best new product', Popular Mechanics Editor's Choice, a Car and Driver 'Top Ten
Most Promising New Technology' award winner and a CNET 'must see' new product), ESCORT Live™ uses Bluetooth technology to connect in real time with the unique ESCORT
Live™ ticket protection app designed for the driver's smartphone. When alerts are detected, they are transmitted to the ESCORT Live™ "cloud" and then
broadcast across the ESCORT Live™ network, notifying drivers of potential ticket threats.
"ESCORT compatible radar detectors including the PASSPORT series and SmartRadar™ models, when connected with the award winning ESCORT Live™ ticket
protection app, provide ticket protection technology and road awareness unmatched in the industry," Gividen added.
The smartphone app also provides ESCORT's test-winning Defender® database of red light and speed-ticketing camera locations and speed traps as well as patented GPS
features including posted speed limit information, over-speed limit alerts, live traffic for route optimization and more.
For more information on the award winning ESCORT Live™ ticket protection app and ESCORT's complete line of premium automotive products, visit ESCORTinc.com or
call the company direct at 800-964-3138.
An exclusive ESCORT SmartRadar™ Apple® Pack is available at select Apple® Stores nationwide and on
http://store.apple.com/us
About ESCORT Inc.
ESCORT Inc. is the leading manufacturer of high-performance radar and laser detectors, the patented ESCORT Live™ real-time ticket protection network, commercial
fleet ESCORT SmartOffice™ rugged mobile PC, ESCORT MobileTV™, Guardian Alert reverse obstacle detection systems, Entourage GPS-enabled navigation and tracking
products, ESCORT QuickStart™ and other Drive Smarter products. ESCORT manufactures products under the ESCORT, PASSPORT, REDLINE, SOLO, Vector and BELTRONICS brands.
The company is headquartered in West Chester, Ohio, with its principal manufacturing facility located in Mississauga, Ontario, Canada.
Editorial Contact:
Ron Gividen
513-870-8500
press(at)escortinc(dot)com
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